Legal
Privacy Policy
Last updated: 1 August 2026
1. Information We Collect
When you place an order or create an account on Lovelle.co, we collect:
- Name, email address, and mobile phone number
- Shipping address (street, city, state, postal code)
- Order history and product preferences
- Payment transaction IDs (not card details — see section 4)
2. How We Use Your Information
We use your personal information to:
- Process and fulfil your orders
- Send order confirmation and shipment tracking emails
- Communicate about your account or order status
- Improve our product offerings and customer experience
- Apply welcome discounts and offers to eligible first orders
We do not sell or rent your personal data to any third parties.
3. Cookies & Analytics
Lovelle.co uses browser localStorage to store cart items, wishlist, and authentication state. We may use anonymised analytics to understand traffic patterns. No personally identifiable cookies are shared with advertisers.
4. Payment Security
All payment processing is handled by Razorpay, a PCI-DSS Level 1 certified payment gateway. Lovelle.co never stores, processes, or transmits your card number, CVV, or banking credentials on our servers.
Razorpay's privacy policy: razorpay.com/privacy
5. Data Retention
We retain your order data for a minimum of 3 years for business and legal compliance purposes. You may request deletion of your account data by emailing us at sales@lovelleco.in.
6. Third-Party Services
We use the following third-party services:
- Supabase — secure database & authentication
- Razorpay — payment processing
- Resend — transactional email delivery
- Cloudflare — website delivery & security
7. Your Rights
Under applicable Indian data protection law, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data
- Withdraw consent at any time
To exercise these rights, email sales@lovelleco.in.
8. Changes to This Policy
We may update this Privacy Policy periodically. The "Last updated" date at the top will reflect changes. Continued use of Lovelle.co constitutes acceptance of the updated policy.
9. Contact
For privacy-related concerns: sales@lovelleco.in